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First Aid Beauty

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The designs shown below were created during my time as a Graphic Design contractor
for the sensitive skincare specialists, First Aid Beauty.

 

Design assets were created using: Adobe Illustrator, Photoshop, After Effects, and Premiere Pro.

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Product Highlights - Social Media Assets


Creative Director: Tarah Sutton

Photographer: Jon Doucette (Still Images) and Leonard Greco (Model Images) 

Photo Production: Gabriela Peters-Domenech and Megan Birch

Art Director: Christian Roy

Copywriter: Wellsley Kesel

Designer: Alicia O'Brien. (me)

Software used: Adobe Photoshop, Illustrator, and After Effects


The assets below were designed to be used on First Aid Beauty's socials, specifically Facebook and Instagram Ads, to highlight some of their top SKUs.

 

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Who What Wear Next in Beauty 


Imagery: Leonard Greco (Model Images) and Karen Rosalie (Video)

Photo Production: Megan Birch

Art Director: Christian Roy

Copywriter: Wellsley Kesel

Designer: Alicia O'Brien. (me)

Software used: Adobe Photoshop (typography) and After Effects (animation)


The assets below were designed to be used on First Aid Beauty's Instagram Reels, sharing their award from Who What Wear Next In Beauty!​

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*Please note that the assets do not feature a black outline in the actual design, this was added to present the assets better.

Holiday Campaign Assets

 

Creative Director: Tarah Sutton

Photographer: Jon Doucette

Photo Production: Gabriela Peters-Domenech

Art Director: Christian Roy

Copywriter: Wellsley Kesel

Designer: Alicia O'Brien. (me)

Software used: Adobe Photoshop


The assets below were designed for First Aid Beauty's Instagram Reels during for their (now) busiest holiday season yet.​


For Sephora with a focus on facial skincare

holiday23_sephora-face_story_1_intro.jpg
holiday23_sephora-face_story_2_cleanser.jpg
holiday23_sephora-face_story_3_FRP.jpg
holiday23_sephora-face_story_4_eyecream.jpg
holiday23_sephora-face_story_5_urc.jpg
holiday23_sephora-face_story_6_end.jpg

 

For Sephora with a focus on body skincare

holiday23_sephora-body_story_1_intro.jpg
holiday23_sephora-body_story_2_kp scrub.jpg
holiday23_sephora-body_story_3_chafe.jpg
holiday23_sephora-body_story_4_urc.jpg
holiday23_sephora-body_story_6_end.jpg

 

For Ulta with a focus on body skincare

holiday23_ulta-other_story_1_intro.jpg
holiday23_ulta-other_story_2_kp scrub.jpg
holiday23_ulta-other_story_3_igh.jpg
holiday23_ulta-other_story_4_kp lotion.jpg
holiday23_ulta-other_story_5_end.jpg

 

For firstaidbeauty.com with a focus on body skincare

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holiday23_other-kits_story_1_intro.jpg
holiday23_other-kits_story_2_cleanser.jpg
holiday23_other-kits_story_3_radpads.jpg
holiday23_other-kits_story_4_eyeduty.jpg
holiday23_other-kits_story_5_urc.jpg
holiday23_other-kits_story_6_end.jpg

Display Banners

Photography: Jon Doucette

Designer: Alicia O'Brien (me)

Software used: Adobe Photoshop (photo-editing) and After Effects (animation)

 

For some of the photos, the crop required me to extend them further
which I adjusted in Photoshop. 

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